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Experienced Web & Content Manager

Nofence AS

Nofence AS

Marketing & Communications
Oslo, Norway
Posted on Thursday, May 9, 2024
Marketing · Oslo

Experienced Web & Content Manager

Join us in creating interest in our brand and educate stakeholders in the importance of virtual fences being a part of revolutionizing agriculture!

Nofence is a Norwegian scale up who has built the world’s first virtual fencing solution for livestock. As we aim to revolutionize livestock management we will need top-notch competence in our Marketing team building a new category, the brand and a strong demand, and we are now looking for an experienced Web & Content Manager.

This is your chance to make a huge impact in a tech-scale with enormous ambitions for growth! Elevate your career with us and be at the forefront of innovation in agricultural technology!

About the role

The main responsibilities for this role will be:

  • The global and national websites focusing on user experience optimization and guiding all stakeholders in all phases of their funnel; farmers, future employees, partners, investors etc.
  • Developing and executing a comprehensive content strategy aligned with business objectives, the marketing strategy and our target audiences' needs.
  • Ensuring our website reflects the brand and operate at the intersection of brand storytelling and maximizing sales.
  • You will own our MarTech stack and use analytics to drive decisions, optimize the website and work with CRO.
  • Facilitating for use of the website in marketing activities.
  • Daily operations as listed below;

Website - daily operations:

  • Manage and maintain the company website for all countries, ensuring it reflects the latest brand guidelines, messaging, and offerings.
  • Implement website updates, enhancements, and new features as needed
  • Monitor website performance, analyze metrics, and identify areas for improvement.
  • Collaborate with cross-functional teams, including marketing, design, product and development, to execute website initiatives effectively with you as the project leader.

Content - daily operations:

  • Create and optimize written content based on insights and marketing activities for the website and other channels like newsletters, articles, 1:1 automation, possible scripts for info videos etc.
  • Ensure content is SEO-friendly, compelling, and tailored to various audience segments.
  • Regularly review and update existing content on the website to keep it relevant, including text, photo and video content. You will have a graphic designer to help you out on the two latter ones.
  • Secure effective translation processes for the different country specific websites.
  • Cooperation with developers and product managers to ensure smooth operations, from customer entry points to post customer support.

You will be responsible for all of the above mentioned areas but you will always have internal and external support when needed.

About you

The right candidate is preferred to have the following qualifications:
  • Relevant Bachelor or Masters degree, or equivalent.
  • 3-5 years proven experience from web management and content creation.
  • Strong understanding of different CMS and web analytics tools (e.g., Amplitude, GA4), CRM (Hubspot)
  • Experience with SEO and CRO.
  • Enjoy working in an autonomous cross-functional team.
  • Excellent analytical and problem solving skills.
  • Fluent English and Norwegian oral and written communication skills. Our main working language is English, but you will also be responsible for Norwegian content.
  • Agricultural experience is an advantage but a requirement as long as you understand the importance of knowing the insights and are eager to learn about our industry and target groups.

We are looking for someone who is:

  • Technical, analytical and creative.
  • Curious, insights and data driven, team player.
  • Easy learner of new tech possibilities.
  • Proactive and self driven
  • Structured and enjoy being a project leader
  • Eager to explore new ways of using the different channels and tools

About Nofence

Managing livestock has always been a challenge. Humanity has tried everything from herding with dogs to walling the animals in with barbed wire, electric, and wooden fences, but these are costly and time-consuming solutions and often in conflict with the local wildlife. It has also left vast areas of potential pasture overgrown and underutilized.
Until now.

Enter virtual fences.

What started as a small group of farmers and engineers with a big idea has become Nofence – the world’s first virtual fencing solution for livestock. Curious about how it works? Find out more here.

About the team

At Nofence, we are not your typical 9-to-5 gig. We are a dynamic scale-up, where dedication and innovation are the norm, offering great opportunities for your personal and professional growth. We are passionate about product development, animal welfare, farmer welfare and sustainable agriculture. We genuinely believe our grazing technology is the biggest technological change in agriculture since the tractor!

You will be one of the first team members in a newly created marketing department, having the chance of contributing on how we work and develop the marketing strategy. Our main focus will be optimizing all marketing activities to secure enough leads to the sales department both in current and new markets, in addition to creating interests among our stakeholders.

We are excited to add a Web & Content Manager to our team who embodies the collaborative and friendly spirit of Nofence. We believe in seeing results fast and with us your work won't be lost in the bureaucratic shuffle. You'll witness the immediate impact of your contributions in real-time!

Be part of a team that’s always looking forward, where your ideas and creativity are not only welcomed but also essential to our mutual success!

About the Application

Are you ready to change pasture? After all, the grass is sometimes greener on the other side. Also, just like the soil needs a balanced diversity of nutrients to thrive, a company needs a diversity of hearts and minds. We are an equal opportunity employer! We will evaluate candidates continuously.

If you have any questions about Nofence or regarding the application, please reach out to our VP Marketing at victoria.allers.wismer@nofence.no.

The deadline for the application will be the 26th of May 2024.

Contact Victoria Allers Wismer VP Marketing – Marketing


We're scaling up! If you don't find the right position for you right now, please connect with us or subscribe to our vacancies. More exciting roles in a range of fields will be up soon.

About Nofence

Nofence is proud to have built the world’s first virtual fence for livestock. Our product represents the beginning of a tremendous shift in farming towards a sustainable future for agriculture. Make an impact and join us in building technology that creates a positive difference for animals, farmers and the environment.

Marketing · Oslo

Experienced Web & Content Manager

Join us in creating interest in our brand and educate stakeholders in the importance of virtual fences being a part of revolutionizing agriculture!

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